Our Achievements
Marketing & PR
Marketing Interactive
Markies Awards Hong Kong 2025
- Best of Show – Campaign
50 Benches - Best Idea – Experiential Marketing (Gold)
50 Benches - Best Idea – Gamification (Gold)
50 Benches - Best Idea – Out-Of-Home (Silver)
50 Benches - Best Use of Gamification (Gold)
50 Benches - Best Use of Out-Of-Home (Gold)
50 Benches - Best Use of Venue (Gold)
50 Benches - Best Idea – Immersive Brand Activation (Bronze)
Shake N Dip - Best Idea – Launch/ Rebranding (Gold)
MaccyLeaks - Best Idea – Social Media (Gold)
MaccyLeaks - Best Use of Customer Acquisition (Gold)
MaccyLeaks - Best Use of Social Media (Gold)
MaccyLeaks - Best Use of Influencer (Silver)
MaccyLeaks
Technology
Tech Fest Summit
Tech Fest Hong Kong Awards 2025
- Digital Transformation Company of the Year
- Chief Information Officer of the Year
Henry Hui – Senior Director
Customer Service
Quality Tourism Services Association
Outstanding QTS Merchant & Service Staff Awards 2024
- Outstanding QTS Merchant Service Award 2024 (Frontline)
Silver (Deli Category – Frontline Staff)
Maggie Kwong – Guest Experience Specialist at Butterfly Estate RestaurantMerit (Deli Category – Frontline Staff)
Yan Lee – Guest Experience Coordinator - Outstanding QTS Merchant Service Award 2024 (Supervisory)
Gold (Deli Category – Supervisory)
Fai Chan – Restaurant General Manager at Fortress Metro Tower Restaurant
People Management
Hong Kong Institute of Human Resources Management
HKIHRM HK Excellence Awards 2024/25
- Learning & Development Award – Merit
- Grand Award of Employee Experience – Professional Practice
- Grand Award of Talent Management – Professional Practice
- Best Workplace Award – Good Practice
- Employee Happiness Award – Good Practice
Customer Service
HKRMA
HKRMA 2024 Service Talent Award
- Gold Award for The Best Training Award
- Top 10 Outstanding Flagship Service Stores – Mong Kok Road McDonald’s
- Outstanding Flagship Service Retail Brand
- My Favorite Outstanding Service Retail Brand (by public voting)
- Supervisory Level (Food Shops & Fast Food):
Gold: Li Ho Chi
Silver: Choi Hiu Fung
Bronze: Ngan Kit Yee
Outstanding: Au Yeung Ching Yee - Junior Frontline Level (Food Shops & Fast Food):
Silver: Ngai Sum Kit
Bronze: Ko Yuk Yee
Outstanding: Chan Wai Ling
U Magazine
U Favourite Food 2024
- My Favorite Fast Food Restaurant
- My Favorite Café
Sustainability
The Hong Kong Management Association
HKMA Sustainability Awards 2024
- Distinction Award (Large Organization)
- Outstanding Sustainability Initiative: Social Dimension
TVB
TVB ESG Awards 2024
- Best in ESG Practices
- ESG Social Innovative Technology Award
Headline Daily
Headline No. 1 Awards 2024
- No.1 Sustainable Fast Food Chain
People Management
CTgoodjobs
CTgoodjobs Best HR Awards 2024
- Employer of the Year – Grand (4 years in a row)
- Best Employee Engagement Strategy Award – Grand
- Best Perfect Office Facilities Award – Grand
- Best Recruitment Marketing Award – Grand
- Top Happiest Culture Award – Grand
- Top Workplace Companies Award – Grand
- Best AI Implementation Award – Gold
- Best Gen Z Attraction Award – Gold
- Best in HR Digitalisation Award – Gold
- Recruitment Team of the Year
Chief Happiness Officer Association
The CHO Appreciation Award 2024
- Be My Own CHO Award
Rainbow Chow - Be My Own CHO Award
Chan Woon Fai - Be My Own CHO Award
Garvin Tsang - Team Performance Award
- Top 10 Happy Companies to Work For
Human Resources Online
Employee Experience Awards 2024
- Best Learning & Development Program – Gold
- Best Employee-friendly Workplace – Gold
- Best Workforce Innovation – Gold
- Best Organizational Upskilling & Reskilling Strategy – Gold
- Best Employee Engagement Programme – Silver
Marketing & PR
HK4As
Kam Fan Awards 2024
- Client of the Year
- Best Use of Social Media (Gold)
- Best Integrated Media Campaign (Gold)
- Best Use of Stunts (Silver)
- Use of Social Networks (Bronze)
- Positive Change – Corporate Image and Branding (Including Sponsorships & Events) (Gold)
- Positive Change – Retail and Real Estate (Silver)
- Outdoors Campaign Creative Use of Field Marketing and Event (Bronze)
- TVC Film Single – Charity, Pro Bono and Public Service (Merit)
The Association of Accredited Advertising Agencies of Hong Kong
Effie Hong Kong Awards 2024
- Bronze – General Specialty: Experiential Marketing
McNuggets Art World - Silver – Digital – Influencer Marketing – Mega Influencer
McNuggets Art World - Bronze – Commerce & Shopper – New Product/ Service Introduction
McDonald’s Coffee Retirement - Bronze – Restaurant/ Fast Food
McDonald’s Coffee Retirement - Silver – Digital: Social Media Marketing
McDonald’s Coffee Retirement - Merit – Restaurant/ Fast Food
McDiploma - Gold – Business Challenges – Corporate Reputation
McDiploma - Grand Effie
McDiploma
The Hong Kong Management Association
HKMA/ViuTV & Now TV Awards for Marketing Excellence
- Outstanding Marketing Professional Award
Lance Tsang - Distinguished Marketing Leadership Award
Ivan Choi - Marketer of the Year
Ivan Choi - Excellence in Online and Offline Integration
McDonald’s Coffee Retirement - Excellence in Branding
McDonald’s Coffee Retirement - Gold Award
McDonald’s Coffee Retirement
Hong Kong Institute of Marketing
HKIM Power Brand Award 2023/2024
- Marketer of the Year 2023/2024
Tina Chao - Quality Management PowerBrand 2023/2024
Customer Service
U Magazine
U Favourite Food 2023
- My Favorite App
- My Favorite Café
- My Favorite Fast Food Restaurant
Customer Service
am730
True Living真生活至尊品牌大獎 2022
- 至尊食品安全連鎖快餐店大獎
Eastweek
Eastweek Hong Kong Sevice Award 2020
U Magazine
U Favourite Food 2022
- My Favorite Café
- My Favorite Fast Food Restaurant
Sustainability
Headline Daily 頭條日報
Headline No. 1 Awards 2022
- No.1 Sustainable Fast Food Chain
Standard Chartered HK
Standard Chartered Corporate Achievement Awards 2022 渣打企業成就大獎2022
- Sustainable Corporate (Environment) – Outstanding Award 可持續企業(環境) – 傑出獎
Sustainability
The Hong Kong Management Association
Hong Kong Sustainability
- Award Certificate of Excellence
Marketing & PR
Most Influential Brand Award 2020
HK4As
Effie Awards Hong Kong 2021 Digital:
- Influencer Marketing – Silver
- Restaurants/ Fast Food – Bronze
Kam Fan Awards 2021:
- Media Single – Best Use of Stunts – Bronze
Marketing Magazine
Marketing Excellence Awards 2021
- Excellence in Integrated Marketing – Gold
- Excellence in KOL Partnership – Silver
- Excellence in Mobile Marketing – Silver
The Hong Kong Management Association
HKMA/ViuTV & Now TV Awards for Marketing Excellence
- (Charmaine Wu) Outstanding Marketing Professional Awards
- McDonald’s Big Mac x Keung B – Campaign Awards – Silver
- McDonald’s Big Mac x Keung B – Manulife Excellence in Social Media Marketing
- McDonald’s Big Mac x Keung B – Marketers’ Favourite Marketing Campaign
- McDonald’s Big Mac x Keung B – McDonald’s Hong Kong Excellence in Branding
- OmniPork Luncheon Campaign – Campaign Awards – Excellence Award
- OmniPork Luncheon Campaign – McDonald’s Hong Kong Excellence in Branding
- (Tina Chao) Distinguished Marketing Leadership Awards
- (Tina Chao) ViuTV Marketer of the Year
Youtube
YouTube Works Awards Hong Kong 2021
- Best Collaboration: Brand & Creator
People Management
CTGoodjobs
CTgoodjobs Best HR Awards 2021
- Best Gen Z Attraction Award – Gold
- Best in HR Digitalization Award – Grand Award
- Best L&D Technology Implementation Award – Gold
- Employer of the Year – Grand Award
- Top Happiest Culture Award – Grand Award
Marketing Interactive
The Spark Awards 2021 – McDonald’s McTalent X CTgoodjobs
- Best Media Campaign – Digital (People Brand Campaign), Bronze Award
- Best Media Campaign – Experiential (McTalent – First ever Virtual Assessment Center), Gold Award
Cooperate
The Hong Kong Management Association
Hong Kong Sustainability Award
- Most Respected Organization Award 最受尊敬企業獎
Technology
Hong Kong Computer Society
Hong Kong ICT Awards 2021
- Smart Business (Big Data and Open Data Applications) – Silver Award
Others
Hong Kong Retail Technology Industry Association (HKRTIA)
Hong Kong Retail Innovation Award
Others
HKRMA
HKRMA 2022 Service Talent Award
- 24間餐廳獲旗艦服務認證
- Best Team Award
- Best Training Award (Gold)
- Outstanding Flagship Service Brand
- Top 10 Outstanding Flagship Service Stores
- Prince II – Star II
- 傑出服務個人獎 (主管級別) 金獎 #056 Choi Lung Sang Kenneth
- 傑出服務個人獎 (主管級別) 銅獎 #030 Fu Wai Ting Fiona
- 傑出服務個人獎 (主管級別) 優越表現獎 #300 Chow Ka Chun Isaac
- 傑出服務個人獎 (基層級別) 金獎 #256 Lee Tin Long Brian
- 傑出服務個人獎 (基層級別) 銀獎 #300 Khehra Karandip Dip
- 傑出服務個人獎 (基層級別) 銅獎 #240 Leung Suk Ming Isabella
- 傑出服務個人獎 (基層級別) 優越表現獎 #066 Chan Tsz Ching Catherine
HKRMA Smart Retailing Award 2022
- Grand Prize for Digital Marketer – Kai Tsang
- Industry Impact Award
- Smart Transformation & Innovation Award (Retailer Group)
The Hong Kong Management Association
KMA/ViuTV & Now TV Awards for Marketing Excellence
- Bronze Award – McDonald’s x MIRROR – Crispy Thighs
- Distinguished Marketing Leadership Award – Kai Tsang
- Excellence in Agility and Crisis Management – McDonald’s “Stay Strong, Stay Safe” in the Fifth COVID Wave
- Excellence in Customer Insights – McDonald’s App 1st Anniversary – Celebrating the Super Fans
- Excellence in Innovative Use of Technology
- Excellence in Online and Offline Integration – McDonald’s App 1st Anniversary – Celebrating the Super Fans
- Excellence in Social Media Marketing – McDonald’s x MIRROR – Crispy Thighs
- Excellence in TV Commercial – McDonald’s x MIRROR – Crispy Thighs
- Excellence in Use of Data – McDonald’s x Google – Media Targeting Through Machine Learning
- Excellence in Video Marketing – McDonald’s App 1st Anniversary – Celebrating the Super Fans
- Outstanding Marketing Professional Awards – Jay Choi, Ellie Chui, Lillian To
- Silver Award – McDonald’s App 1st Anniversary – Celebrating the Super Fans
Customer Service
Eastweek Magazine
Hong Kong Service Award
- 11 years in a row
HKRMA
HKRMA Annual Awards 2020
- Anti-Pandemic New Awards Outlet Anti Epidemic Measures Award
- Service Talent Award
- Top 10 Outstanding Service Retail Brands
- Top 10 Outstanding Service Flagship Stores – McDonald’s Airport Departure Hall & McDonald’s Admiralty Centre
Sustainability
U Magazine
U Green Awards
- 10 years in a row
CLP Power Hong Kong Limited
CLP Smart Energy Award 2020
- Joint Energy Saving Award
Headline Daily
Headline No. 1 Awards 2020
- No.1 Sustainable Fast Food Chain
SocietyNext Foundation Limited
InnoESG Prize
- InnoESG Prize
Marketing and PR
HKIM
HKIM Market Leadership Award 2019 / 2020 Hong Kong Power Brand
HKMA/TVB Awards for Marketing Excellence
HKMA/TVB Awards for Marketing Excellence 2020
- Bronze Award – The Surprise Chicken Expert
- Excellence in Customer Insight – The Surprise Chicken Expert
- Excellence in Social Media Marketing – The Surprise Chicken Expert
- Merit Award – McCafé 20th Anniversary
- Outstanding Marketing Professional Award – Ivan Choi
People Management
JobMarket
Employer of Choice Awards
- Employer of Choice Awards 2019
- Corporate Social Responsibility Award
- Diversity and Inclusion Award
- Appreciation Culture Award
CTGoodjobs
Best HR Awards
- Best Employee Engagement Award – Grand Award
- Best Corporate Social Responsibility Award – Platinum Award
Best HR Awards 2020
- Best people-focused CEO Award
- Employer of the Year
- Graduate Recruitment Team of the Year
- Grand Award – Best Employee Health & Safety Programme Award
- Grand Award – Best Employer Branding Video Award
Evolving Employer 2020
Customer Service
U Magazine
U Favourite Awards
- My Favorite Restaurant (12 years in a row)
- My Favorite Café (9th time winning)
Hong Kong Tourism Board
Outstanding QTS Merchant & Service Staff Awards
Asian & Western Cuisine (Supervisory)
- Gold – Iris Cheung Yik Man
- Silver – Marco Ho Ka Ho
Asian & Western Cuisine (Front-line Staff)
- Gold – Anthony Cheung Tsz Lam
HKRMA
Service & Courtesy Award
Excellent Service Star
- Peter Cheng Wing On
- Judy So Yee Shun
Top 10 Outstanding Services Retail Brands – McDonald’s Hong Kong
Coffee Power Championship
Rangers Championship
- Champion
Latte Art Championship
- 2nd Runner-up
Next Magazine
Next Top Service Awards
- 19th time winning
Eastweek Magazine
Hong Kong Service Award
- 10 years in a row
Sustainability
U Magazine
U Green Awards
- 9 years in a row
Headline Daily
Headline No. 1 Awards
- No.1 Sustainable Fast Food Chain
Capital
Corporate Social Responsibility Awards
Hong Kong Management Association
Hong Kong Sustainability Award
- Certificate of Excellence
Environmental Protection Department
Friends of EcoPark
- 9 years in a row
The Hong Kong Council of Social Service
Caring Company Logo
- 16 years in a row
Marketing & PR
The New York American Marketing Association
Effie Awards
- Gold Award – McDonald’s x Chef Nic My Taste of Hong Kong
- Merit Award – McDonald’s – Value Picks
HK4As
Effie Awards Hong Kong 2021 Digital:
- Influencer Marketing – Silver
- Restaurants/ Fast Food – Bronze
Kam Fan Awards 2021:
- Media Single – Best Use of Stunts – Bronze
Marketing Magazine
Marketing Excellence Awards 2021
- Excellence in Integrated Marketing – Gold
- Excellence in KOL Partnership – Silver
- Excellence in Mobile Marketing – Silver
The Hong Kong Management Association
HKMA Most Respected Organizations
HKMA/ViuTV & Now TV Awards for Marketing Excellence
- (Charmaine Wu) Outstanding Marketing Professional Awards
- McDonald’s Big Mac x Keung B – Campaign Awards – Silver
- McDonald’s Big Mac x Keung B – Manulife Excellence in Social Media Marketing
- McDonald’s Big Mac x Keung B – Marketers’ Favourite Marketing Campaign
- McDonald’s Big Mac x Keung B – McDonald’s Hong Kong Excellence in Branding
- OmniPork Luncheon Campaign – Campaign Awards – Excellence Award
- OmniPork Luncheon Campaign – McDonald’s Hong Kong Excellence in Branding
- (Tina Chao) Distinguished Marketing Leadership Awards
- (Tina Chao) ViuTV Marketer of the Year
Customer Service
U Magazine
U Favourite Awards
- My Favorite Restaurant (11 years in a row)
- My Favorite Marketing Campaign
HKRMA
Service & Courtesy Award
Fastfood Category
- Gold – Koey Fung Po Kei
- Bronze – Carman Cheung Ka Man
- Outstanding Performance Award – Kaman Yau Ka Man
Food Shops Category
- Gold – Elaine Chin Chun Yee
The Potential Brand Award
- McCafé (Vicky Siu Wai Ki/ Elaine Chin Chun Yee/ Anson Lee Cho Yin/ Jovi Leung Wai Tung)
Top 10 Outstanding Services Retail Brands
- McDonald’s Hong Kong
Coffee Power Championship
Coffee Aroma Championship
- Champion – McCafé Market Trainer Vicky Siu
Latte Art Championship
- 2nd Runner-up – McCafé Floor Manager Dragon Lung
Next Magazine
Next Top Service Awards
- 18th time winning
Eastweek Magazine
Hong Kong Service Award
- 9 years in a row
WKids & Mommy’s Express Weekly
Parents’ Choice Awards
- 3rd time winning
Sustainability
IDC
Digital Transformation Awards
- Experience of the Future – Omni-Experience Innovator
CLP Power Hong Kong Limited
CLP Smart Energy Award
- Joint Energy Saving Award
Environmental Protection Department
Friends of EcoPark
- 8 years in a row
The Hong Kong Council of Social Service
Caring Company Logo
- 15 years in a row
Marketing & PR
Marketing PR Awards 2018
Best PR Event
- McDonald’s Kidathon (Silver)
The Hong Kong Council of Social Service
Caring Company Logo
- 16 years in a row
Marketing & PR
The New York American Marketing Association
Effie Awards
- Gold Award – McDonald’s x Chef Nic My Taste of Hong Kong
- Merit Award – McDonald’s – Value Picks
Customer Service
U Magazine
U Favourite Awards
- My Favorite Restaurant (11 years in a row)
- My Favorite Marketing Campaign
HKRMA
Service & Courtesy Award
Fastfood Category
- Gold – Koey Fung Po Kei
- Bronze – Carman Cheung Ka Man
- Outstanding Performance Award – Kaman Yau Ka Man
Food Shops Category
- Gold – Elaine Chin Chun Yee
The Potential Brand Award
- McCafé (Vicky Siu Wai Ki/ Elaine Chin Chun Yee/ Anson Lee Cho Yin/ Jovi Leung Wai Tung)
Top 10 Outstanding Services Retail Brands
- McDonald’s Hong Kong
Coffee Power Championship
Coffee Aroma Championship
- Champion – McCafé Market Trainer Vicky Siu
Latte Art Championship
- 2nd Runner-up – McCafé Floor Manager Dragon Lung
Next Magazine
Next Top Service Awards
- 18th time winning
Eastweek Magazine
Hong Kong Service Award
- 9 years in a row
WKids & Mommy’s Express Weekly
Parents’ Choice Awards
- 3rd time winning
Sustainability
IDC
Digital Transformation Awards
- Experience of the Future – Omni-Experience Innovator
CLP Power Hong Kong Limited
CLP Smart Energy Award
- Joint Energy Saving Award
Environmental Protection Department
Friends of EcoPark
- 8 years in a row
The Hong Kong Council of Social Service
Caring Company Logo
- 15 years in a row
Marketing & PR
Marketing PR Awards 2018
Best PR Event
- McDonald’s Kidathon (Silver)